Position The Balvenie as a scotch whose quality is a result of their dedication to craftsmanship.
A multi-issue content series showcasing Toronto’s finest artisans, as a salute to the union between their art and craft.
Two custom content executions and 4 experiential event activations at Sharp The Book For Men launch events.
Guests could meet the artisans and see their wares, while sipping The Balvenie scotch.
Sharp: The Book For Men SS16
Sharp: The Book For Men FW16
Craftsman Series Event Activations